2025
Global Data Center Market Report
Regional Market Overviews
Mexico
The Mexican data center market is considered the second most important in the LATAM region’s dynamic emerging markets landscape, following Brazil. As of April 2024, Mexico boasted an aggregate data center capacity of 587.2MW. 111.5MW of this capacity was live, while the remaining 475.7MW of the total capacity was under construction (Mexican Association of Data Centers (MEXDC), 2024).
Mexico offers a strategic location near the US and a skilled workforce, particularly in regions like Querétaro, Jalisco, and Guanajuato. Additionally, Mexico provides competitive salaries and enhanced security in regions such as Querétaro, making it an attractive option for data center development. Querétaro provides extensive land for development and industrial parks with competitive reserves, offering leasing and sale prices up to 20% below the national average. This affordability positions it as the leading choice for data center construction in Mexico (Area Development, 2023).
Consequently, Querétaro has emerged as the focal point of data center activity in Mexico and hosts the first data center cluster in the country. Despite representing a mere 5.0% of the country’s populace, Querétaro accommodates 67.3% of Mexico’s aggregate data center capacity (DC Byte, 2024) (Mexican Association of Data Centers (MEXDC), 2024).

GDP (Current Prices) USD (2023) | 1,789 Bn |
Projected Average GDP Growth (2024-2028) | 1.8% |
10-year Govt Bond Yield (12-month rolling average) | 9.8% |
Country Credit Rating | BBB |
Renewable Energy Share | 16% |
Data Center Capacity (April 2024) | 112MW |
Note: Renewable Energy Share excludes hydro-power
Market Dynamics and Growth Factors
The emergence of data center clusters has hinged on prevailing market dynamics such as availability of land, power and connectivity. It is for these reasons that the colocation market has pivoted towards Querétaro, after initially taking roots in the capital, Mexico City. Situated in the center of Mexico, Querétaro has an operational capacity of 75.0MW as of mid-2024 and benefits from robust terrestrial connectivity flowing north to the US and to subsea routes on the coasts that extend internationally. With multiple Availability Zone clusters already starting to emerge, quite evidently, hyperscale providers have selected Querétaro as a key location (Cushman & Wakefield, 2024) (Structure Research, 2023) (Mexican Association of Data Centers (MEXDC), 2024).
For instance, in July 2022, Oracle launched its Mexican cloud infrastructure region in Querétaro, becoming the first hyperscaler to launch a cloud region in the country (Data Centre Magazine, 2022). In May 2024, Microsoft launched its first Mexican data center region in Querétaro (Data Centre Dynamics, 2024). Both Oracle and Microsoft have committed to powering their new cloud regions with 100.0% renewable energy by 2025 (Capacity Media, 2022) (Microsoft, 2024). In December 2024, Google Cloud opened its first Mexican data center region in Querétaro (Google, 2024). Meanwhile, Amazon Web Services (AWS) has also launched its AWS infrastructure Region in Mexico in January 2025 expanding on its existing presence of two Edge locations in the state. AWS plans to invest over $5 Bn in Mexico over the next 15 years to expand infrastructure and drive innovation in machine learning, artificial intelligence, and other advanced technologies (AWS, 2025) (Mexico Business News, 2024).
Querétaro is poised to become the hub for hyperscale cloud expansion, driving growth in Mexico’s data center market. Valued at $83.0 Mn in 2023, the market is expected to grow at a five-year CAGR of 41.7% through 2028. By early 2025, colocation services within large-scale data center facilities, primarily serving hyperscalers, are expected to comprise more than half of the market. However, the concentration of data center development in Querétaro presents short-term challenges, including energy supply constraints, infrastructure limitations, talent availability, and high initial costs (Structure Research, 2023). This has led to the consideration of alternate locations such as Bajío.
Bajío is a region within the central Mexican plateau that includes cities such as Aguascalientes and Guadalajara. The Mexico Data Center Association anticipates an investment of $8.5 Bn in the Bajío region for developing data centers (Linesight, 2023) (Structure Research, 2023) (DC Byte, 2024).
Nearshoring is expected to boost Mexico’s GDP by 3.0% over five years, attracting foreign investment and driving data center demand. The expansion includes large, small, and strategically located edge facilities, driving increased investment in the ICT sector. For example, AWS’ investments enhance cloud services for government, education, and nonprofits (Reuters, 2024) (Amazon, 2024).
Source: Mexican Association of Data Centers (MEXDC)
Policy Regulation
Mexico’s data protection laws, primarily the Federal Law for the Protection of Personal Data Held by Private Parties (LFPDPPP) and the General Law for the Protection of Personal Data Held by Obligated Parties, have set robust standards for data privacy and security. Data localization requirements have triggered a spate of investments in data centers in Mexico as foreign investors have sought to host data locally. The appointment of Data Protection Officers and enforcement of data privacy requirements have ensured compliance and data centers’ alignment with international standards (Chambers and Partners, 2024) (European Commission, 2024).
In addition to this, Mexico’s National Digital Strategy, launched in 2013 and periodically updated, aims to accelerate the country’s digital transformation and enhance digital infrastructure by improving connectivity, fostering innovation, and enhancing the overall digital ecosystem. This has led to the increasing demand for data storage and processing capabilities, as offered by data centers. The adoption of emerging technologies such as AI, cloud computing and 5G will likely sustain the demand for advanced data center facilities (BNamericas, 2023).
The Mexican government offers fiscal and regulatory support to data center developers. Tax incentives in the form of import duty exemptions on data center equipment such as servers, cooling systems and power infrastructure and accelerated depreciation of renewable energy equipment have spurred investments into the data center market. In addition, tax breaks for renewable energy investments and support for energy-efficient technologies central to data center operations have been key enablers. Public-private partnerships (PPP) are also being encouraged to deploy capital on a scale to develop the digital infrastructure. For instance, the state government of Querétaro announced, in the second half of 2023, an investment of $293.2 Mn to strengthen the power grid, involving the construction of 75km of high voltage lines, two electrical substations, six switching stations, and the interconnection of 19 load centers (DC Byte, 2024). Additionally, in November 2024, to ensure reliability in the national electric system, the central government unveiled its $23.4 Bn investment plan for 2024-2030, including $12.3 Bn for 13.0GW of new generation capacity, $7.5 Bn for transmission grid reinforcement, and $3.6 Bn for distribution improvements (Cacheaux, Cavazos & Newton, 2024).
The Mexican government has been attracting foreign investments through tax incentives, including fiscal benefits for nearshoring. The Decree issued on October 11, 2023, provides accelerated tax depreciation on new fixed assets till the end of 2024 and additional tax deductions on training until 2025 (White & Case, 2023) (UNCTAD, 2023). As companies relocate their operations to Mexico to mitigate supply chain risks and reduce costs, there will be an increased need for local data centers to support their IT infrastructure. Special Economic Zones (SEZs) have been a key strategic route through which the Mexican government has offered fiscal and regulatory benefits. They offer a streamlined regulatory procedure which reduces the time and complexity in setting up data center operations. They also benefit from the availability of state-of-the-art infrastructure such as transportation networks, power supply, enhanced connectivity and essential services. Lastly, investors can avail of benefits such as exemptions from taxes on infrastructure investments and land and energy costs, thereby paring their operating expenses (ITR, 2018) (Foley & Lardner, 2017) (NovaLink, 2024) (Research and Markets, 2024).
In terms of promoting renewable energy usage to make data centers more sustainable, the Mexican government has offered tax incentives under Article 40 of the Law of Corporate Income Tax, which provides for accelerated depreciation of 100.0% for investments in equipment and machinery for electricity generation through renewable sources. Further incentives include an exemption from import and export tax and a tax credit for selected renewable technologies, including wind and solar (Mexico Business News, 2024) (Norton Rose Fulbright, 2016).
Outlook
The Mexican data center market is capitalizing on the nearshoring trend, supported by government regulations that mandate data localization and promote the adoption of renewable energy to improve sustainability in data center operations. The Mexican data center market by revenue is projected to grow at a CAGR of 5.6% during 2024-2029 and reach $5.1 Bn by 2029 from $3.9 Bn in 2024, driven by increasing efforts towards digital transformation and rising demand for efficient data management the increasing demand for high-performance computing, Big Data analytics, and AI applications (Statista, 2024). As per the data center association, over the next five years, the data center, colocation, and cloud market in Mexico is set to receive direct investments totalling c.$9.2 Bn, which is expected to generate an additional c.$27.6 Bn in indirect investments (Mexican Association of Data Centers (MEXDC), 2024).
The market is projected to sustain its robust growth trajectory, underpinned by rapid digitalization and the proliferation of cloud services. The advent of larger and more powerful data centers to cater to the ever-increasing data demands is likely to create challenges related to power distribution and data processing. This is evident in the case of Querétaro, where a rapid buildup in data centers has put pressure on the local power grid and led to a rise in energy prices as power demand has risen unabated (Credence Research, 2024) (Mexico Business News, 2023).
The expansion of data centers in Mexico is likely to encounter some headwinds from stricter regulations due to increasing concerns about their environmental impact, particularly regarding their carbon footprint and high energy consumption. The data center industry is expected to require an additional 1,492.7MW of power over the next five years, positioning the country as the second-largest consumer of electricity for this sector in Latin America (Mexican Association of Data Centers (MEXDC), 2024) (Mexico Business News, 2024). This growing energy demand necessitates an estimated $8.7 Bn in infrastructure investment (Mexico Business News, 2024).
Mexico’s renewable energy potential could help meet the growing energy needs of its data center sector sustainably, but the current infrastructure for large-scale distribution is inadequate. High initial investment costs for renewable facilities and the intermittent nature of solar and wind energy are key challenges. Innovative financing, microgrids, and energy storage systems are essential to manage these issues. Government initiatives to enhance power grids and infrastructure, combined with economic growth and increasing digital service demand, are supporting the growth of Mexico’s data center market (Mexico Business News, 2024).